HBO hides six Iron Thrones around the world for fans to find before the final Game of Thrones season premiere
The final season of Game Of Thrones is less than a month away.
And HBO has rolled out a new marketing campaign called For The Throne in which the cable powerhouse hid six Iron Thrones around the world for fans to find.
The company also teamed up with American Red Cross for a blood drive campaign called Bleed For The Throne.
Hide and seek: HBO rolled out a marketing campaign for Game Of Thrones called For The Throne in which the company hid six Iron Thrones around the world for fans to find
In a Facebook post about the new marketing initiative, several actors from the Emmy-winning fantasy drama announce the hunt by saying: 'The quest for the throne is on'.
The first throne appears to be in a forest somewhere according to this link.
A quote from one of the memorable characters - Oberyn Martell - appears at the top: 'It is a big and beautiful world. Most of us live and die in the same corner where we were born and never get to see any of it. I don’t want to be most of us.'
And a countdown timer shows how much time is left for fans to 'claim the throne'.
Quest: In a Facebook post about the new marketing initiative, several actors from the Emmy-winning fantasy drama announce the hunt by saying: 'The quest for the throne is on'; (Maisie Williams pictured)
Number one: The first throne appears to be in a forest somewhere; (Rory McCann pictured)
Along with the Quest and Bleed sections of the new campaign, there is also a Create one which asked 18 artists to re-imagine 18 props from the show.
While streaming service NOW TV are giving fans the chance to receive Game Of Thrones themed tattoos at a one-of-a-kind tattoo studio.
Featuring a series of 16 designs by tattooist to the stars Lauren Winzer, who inked Sophie Turner's The Pack Survives tattoo, the event will take place over two days only from Tuesday 16th to Wednesday 17th April 2019.
Taking place at The Circle in Soho, London, fans can choose from a variety of tattoos, which draw on iconic themes, quotes and symbols from the show.
There will be 100 free tattoos available each day, with 50 advanced appointments available via Eventbrite, and the over 50 slots kept for walk-ins on a first-come-first-serve basis.
Tattoos will either be inked by Winzer, or by a member of her dedicated team, while the ink jobs are only available for those over the age of 18.
Branding: While streaming service NOW TV are giving fans the chance to receive Game Of Thrones themed tattoos, inked by Lauren Winzer who designed Sophie Turner's tattoo
Countdown: A countdown timer shows how much time is left for fans to 'claim the throne'
Triple threat: Along with the Quest and Bleed sections of the new campaign, there is also a Create one which asked 18 artists to re-imagine 18 props from the show
Meanwhile, HBO revealed the runtime and the air dates of all six Season 8 episodes, three of which are at or over 80 minutes long with a fourth that comes just short.
HBO CEO Richard Plepler teased the lengthy episodes on the red carpet of the Golden Globes in January, where he told Variety that each episode feels like a movie.
'It’s a spectacle. The guys (series creators David Benioff and D.B. Weiss) have done six movies. The reaction I had while watching them was, "I’m watching a movie,"' Plepler said.
While the episode lengths have been revealed, the titles of said episodes have still not been announced, as the countdown to the final season continues.
The final battle for Westeros between the living and the Night King and his undead army begins with the Game of Thrones Season 8 premiere on April 14.
Feels like a movie: HBO CEO Richard Plepler teased the lengthy episodes on the red carpet of the Golden Globes in January, where he told Variety that each episode feels like a movie
Final battle: The final battle for Westeros between the living and the Night King and his undead army begins with the Game of Thrones Season 8 premiere on April 14
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